OUT PENSACOLA

OUT Pensacola is a monthly LGBTQIA+ social club and support group intended to help build a network of safe spaces in Pensacola, Florida. I set out to design a brand for OUT Pensacola that was fun, exciting, inclusive, and safe. The result is something I’m very proud of.

The logo mark is a double-sided rainbow separated by fluffy clouds, representing both the pride flag as well as the trans flag. In addition to designing the logo, I also supplied design ideas for gift boxes and cards that could be given out to new members of the group to make them feel welcome. The accompanying icon set follows the same geometric rules as the logo, and incorporates rainbows into many iconic Pensacola, Florida landmarks.